The launch of LFN is an extension of Mastercard Farm Pass, a pilot program that was introduced in 2018 in Andhra Pradesh
Mastercard has partnered with agriculture value chain enabler Lawrencedale Agro Processing India (LEAF) to expand financial inclusion and increase the incomes of more than 1 million farmers. Together the firms have launched the LEAF Farmer Network (LFN).
The platform is aimed at improving the lives of Indian farmers by leveraging technology aided by human intervention and solving multiple challenges of transparency in India’s rural ecosystem.